JKO Strategic Planning Three: Population Health Improvement and Social Marketing
What is the foundation of health improvement?
All of the above
Which population health factor relates to new skills that individuals, communities, or organizations need before a behavior can be carried out?
Enabling factor
What is the most widely used method of qualitative research in community health assessments?
Focus groups
What determinant of health focuses on changes to behaviors such as substance abuse, diet, and physical activity?
Individual Behaviors
What determinant of health affects individual and population health at the local, state, and federal level?
Policy Making
Which measures the extent to which a program has caused the intended short-term changes in the target population?
Impact
What approach uses business techniques to influence a target audience to voluntarily accept, reject, modify, or abandon a health-related behavior?
Social marketing
Which factor is concerned with knowledge, attitudes, beliefs, or values that exist prior to engagement of health-related behaviors?
Predisposing factor
What type of evaluation measures the extent to which a program has caused the intended long-term changes in the target population?
Outcome evaluation
What is the first step in the Population Health Improvement Model?
Identify the population
What is the first step in social marketing?
Conduct a situation analysis
What report or model is commonly used in planning health promotion activities?
The Precede-Proceed Model