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Question: How should you help your customer enroll in applicable services for their vehicle?
Answer: Walk through the enrollment process with your customer before leaving the dealership.
Question: When the customer is purchasing a new vehicle, which is not an example of using consultative method to introduce accessories?
Answer: Nuding a customer into a lifestyle that a certain part or accessory might fit.
Question: Which is not a place a customer can buy major Mopar accessories?
Answer: Major auto parts dealers
Question: While suggesting Mopar accessories, your customer’s body language indicates that they are not interested. How should you proceed?
Answer: Back off and don’t pressure the customer.
Question: How would you use Mopar “Dream Cards” with customers?
Answer: Show examples of accessorized vehicle with part names and numbers.
Question: What situation presents the best opportunity to sell Mopar accessories?
Answer: During a new vehicle sale.
Question: A Pacifica customer comes in for an oil change. Which lifestyle clue would be most helpful for generating accessory details?
Answer: A tent and camping gear in the rear of the vehicle.
Question: The Jeep Wrangler hard top fits better than aftermarket options. Which “FAB” category does this statement fit?
Answer: Benefit
Question: According to the 2021 SEMA Retail Trends Market Report, U.S Automotive Aftermarket Sales are projected to __________
Answer: To Increase
Question: Which is not an appropriate way to introduce customer to Mopar accessories?
Answer: Through aftermarket retailers