An Informal Conversational Tone Is More Effective Than

Question: c

Answer: Communication is defined as “the transmission of information and meaning from one individual or group to another.” The most important element of this definition is __________.

transmission

individual

meaning

information

Question: d

Answer: Translating a message from its symbol form into meaning involves _________.

communication noise

feedback

encoding

decoding

Question: a

Answer: Anything that interrupts the transmission of a message in the communication process is called _________.

noise

feedback

encoding

a communication channel

Question: a

Answer: Business writing should be purposeful, economical, and __________.

audience oriented

lengthy

formal

creative

Question: c

Answer:

Question: b

Answer:

Question: d

Answer: The primary purposes of business writing are typically to inform and persuade; a common secondary purpose is to __________.

comply with governmental regulations

avoid lawsuits

create written documentation

promote goodwill

Question: d

Answer:

Question: c

Answer: Cherrie must determine the channel for an important business message. Channel in this case can best be defined as the __________.

final profile of her reader

selection of the direct or indirect organizational strategy

medium through which the message is sent

primary and secondary audiences

Question: d

Answer: Writers who put themselves in the receiver’s shoes to focus a message on audience benefits are using the skill of __________.

coherence

sender focus

clarity

empathy

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